At NADIA, we develop courseware that enables our students to meet on-the-job challenges in the dynamic corporate environment...

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Digital Marketing Course

Digital Marketing Course

Duration: 40 hours

Who is this course for?

The Digital Marketing course is ideal for anyone involved in the planning, implementation or measurement of digital strategies – or anyone who would like to pursue a career in this area. This course is a rounded introduction to all the core digital marketing disciplines, and will prepare you to take up a more specialist role within the overall marketing domain.

 

What will you learn?

This course focuses on current trends and best practices in Digital Marketing. As well as creating innovative strategies, you will also learn how to leverage these strategies to gain competitive advantage for both your business and your career.

Digital Marketing Course Contents:

  • Digital Marketing Overview
  • Website Planning & Creation
  • SEO (Search Engine Optimization) & SEM (Search Engine Marketing)
  • SMM (Social Media Marketing)
  • MM (Mobile Marketing)
  • Google Analytics
  • Online Display Advertising
  • Email Marketing
  • E-Commerce Marketing (Google Merchant Center)
  • Lead Generation
  • Content Marketing
  • Creating Internet Marketing Strategy
  • Affiliate Marketing
  • Making Money VIA Adsense & Blogging
  • Online Reputation Management
  • How to Grab Freelance Projects
  • Certifications (Google, Facebook)